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Sales Funnels

A sales funnel, sometimes referred to as a purchase funnel or marketing funnel, is a diagram that shows the customer's journey from first learning about a product or service to making the ultimate purchase. It aids firms in understanding and enhancing their sales and marketing strategies by providing an illustration of the procedure for turning prospective clients into actual buyers.

Sales funnels provide businesses with a structured framework to understand and optimize their customer acquisition process. By aligning marketing and sales efforts with the stages of the funnel, businesses can improve conversion rates, increase revenue, and build long-term customer relationships.